Hem & HeelClothes and shoes, costed per wear
A long shop rail packed with jeans on clip hangers, receding out of focus
A densely packed denim rail shows how little a shop floor reveals about fit until you try a pair. Photo: Peter Griffin · CC0 · Wikimedia Commons

Independent buying guides

Choose a coat or a pair of shoes you will keep wearing

For shoppers who want the fit, fabric and cost per wear settled before checkout rather than after. Each guide takes one buying question, shows the arithmetic behind every number, and dates the sources it quotes.

  1. 01How to choose

    The decisions that actually change what you end up with.

  2. 02Fit and sizing

    Measurements, sizing systems and how to check before ordering.

  3. 03Materials

    What things are made of, and how long that lasts.

  4. 04Budget and prices

    What the total comes to once everything is counted.

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Each guide answers one buying question and shows the figures behind the answer.

All guides

How this site works

Every figure in a guide is taken from a named source, with the date it was checked. Where a number is an assumption or an example, it says so in the same sentence.

We do not run paid product tests, we do not publish reader reviews, and we do not claim to have handled every product mentioned. Where a claim needs a lab or a long-term test we do not have, the guide says that plainly.

Photographs are free-licence images from Wikimedia Commons or Openverse, credited to the photographer with the licence named. Charts are drawn from the figures printed in the same guide.

This site earns money from advertising and, where disclosed, from affiliate links. That does not change the order of a comparison or the conclusion of a guide.

Some links on this site can earn us a commission. That does not change which product a guide recommends, and it adds nothing to your price. Advertising is not enabled on this site yet. When it is, ads will be labelled and kept visually separate from the guides.

Interior of a clothing shop with rails of knitwear, folded stacks, trainers and hard-shell suitcases
A mixed fashion store lays out knitwear, shoes and luggage by zone, with price tags on every rail.Photo: Steffen Mokosch · CC BY-SA 4.0 · Wikimedia Commons · Open source page

Calculators

Each calculator shows its formula, units and assumptions. Nothing is estimated for you in secret.